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Workshop materials and training

The Maison du tourisme offers its partners several training courses a year to enable them to learn or perfect their communication and marketing skills. Let us know what you need, and we’ll see what we can do for you.

Open Pro (The challenges of online sales and One shot Pay): see pro area – online sales service – tutorials (new Addock – replay).

Find the 2024 program and the printable calendar so you always have the dates to hand!

Powerpoint presentation, Word version available on request.

Web TV and video capsule

Watch or re-watch all the MDT (Mediation Derivative but Technical) WebTV sessions! Watch the replays on our YouTube channel!

In order to renew and develop our tourism events, MDT agents are offering you a monthly event: one Tuesday a month (1st or 2nd) from 9am to 10am. A time for exchanging ideas and explaining the missions and services on offer, as well as news from the tourism sector and technical advice. You’ll receive the link to each WebTV by e-mail (and/or as a post on Facebook pro).

  • Season 2022
    • First session: Club des utilisateurs de la vente en ligne en Livradois-Forez, replay.
    • Second session: Auvergne Destination website and Partir Ici platform, replay.
    • Third session: editorial planning for the Maison du tourisme, replay, supporting document
    • Fourth session: presentation of summer tools, replay
    • Fifth session: presentation of the group service, replay
    • Sixth session: presentation of the 2023 partners pack, replay
    • Session seven: 2023 updates, replay
    • Eighth session: the Livradois-Forez tourism website, replay
  • Season 2021
    • First session: the MDT website: developments, observation tools, referencing, etc. No replay.
    • Second session: The Market Place – Alliances Réseaux. replay, part 1 and part 2.
    • Third session: The floor is yours! – Presentation of news and tools for welcoming visitors, replay
    • Fourth session: Tools for hiking, replay.
    • No replay for the fifth session: no participants.
    • Sixth session: Presentation of the 2022 partner pack, replay
    • Seventh session: Presentation of updates, replay
    • Session eight: From tourism brand to territorial brand, replay

Training Communication and promotion 

Find out about all our communication and promotion training courses (Google My Business, social networking, editorial strategy, etc.).

  • How to implement an effective pricing policy (dynamic pricing, Yield Management)? Replay (Véronique Vernat Consulting? 21/11/2023)
  • How to implement an effective pricing policy?Replay, presentation (Véronique Vernat Consulting, 19/10/2023)
  • How to create a newsletter? – Replay(part 1 and part 2) presentation and report (Puy de la Com, 12/10/2023)
  • Making sales clichésReplay and presentation (video 1 and 2 complementary) (Puy de la Com, 15/06/2023)
  • Visibility on social networks -Replay (Puy de la Com, 12/05/2023)
  • Internet visibilityReplay and presentation (Puy de la Com, 20/04/2023)
  • Storytelling Replay and report (Puy de la Com, 30/03/2023)
  • Creating your welcome bookletWhite paper (Maison du tourisme, 16/03/2023)
  • How to manage your e-reputation?Summary (Puy de la Com)
  • Advice, feedback from labeled/marked/classified structures (24/05/2022) and Gite de France presentation (Gite de France, Clef verte, Nattitude, Valeurs Parc, Ecolabel) – Summary
  • How to use photos to promote my business (Puy de la Com) Summary (05/17/2022)
  • Discover Instagram (Puy de la Com) – Summary and Powerpoint (05/04/2022)
  • Creating paid ads on Facebook (Puy de la Com) – Summary and full Powerpoint (29/03/2022)
  • Digital communication (co-creation) (Puy de la Com) – Summary (23/11/21) and day summary (07/12); White paper on using CANVA, on request.
  • Storytelling, acquiring and implementing storytelling techniques (Akina Stratégies) – Summary – PowerPoint presentation on request (18/11/21)
  • CANVA (graphic design tool) (MDTLF) – Replay (21/10/21)
  • Facebook (create and manage a Facebook page) (Puy de la Com) – Replay (05/25/21)
  • LinkedIn, create and manage a LinkedIn profile (Puy de la Com) – Replay (05/25/21)
  • Google My Business (Puy de la Com) – Replay (05/14/21)
  • Brand code (tourism brochure) (Houla Hoop) – Replay (19/11/20) / Quick video presentation of the brand code, destination Livradois-Forez, nature park in Auvergne (MDTLF) (23/04/21)

Training Production 

Find out about all the training courses linked to the production of offers (experiential tourism, taxation…)

Training cycle on the quality approach (3 sessions): general presentation, testimonials from service providers involved in one or more approaches, and presentation of Valeurs Parc/Nattitude/Clef Verte.
Summary of the 11/20 training session and replay – Experiential tourism (Akina Stratégies)

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